Jafen Media
Mobile Apps

App Store Optimisation

Get Found. Get Downloaded. Get Reviews.

ASO strategies to improve your app's visibility in the App Store and Google Play, increase organic downloads, and boost your ranking for high-value search terms.

Over 65% of app downloads come from App Store and Play Store search. Yet most businesses publish apps with poorly optimised titles, descriptions, and screenshots — leaving thousands of potential downloads on the table every month. We optimise every element of your store listing to maximise visibility and conversion.

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Why It Matters
Key Benefits
01

More Organic Downloads

Rank higher for the search terms your potential users type into the App Store and Play Store — without paying for every install.

02

Higher Store Conversion Rate

Optimised screenshots, preview videos, and descriptions that convert browsers into downloaders at a higher rate.

03

Better Reviews & Ratings

Strategic in-app review prompt implementation to build a 4.5+ star rating that reinforces store ranking and user trust.

How We Do It
Our Process
01
01

ASO Audit

Benchmark current rankings, download velocity, ratings, and listing quality against top competitors in your category.

02
02

Keyword Research

Identify high-volume, relevant App Store search terms and map them to title, subtitle, and keyword fields.

03
03

Listing Optimisation

Rewrite app title, subtitle, and description with keyword integration, and redesign screenshots and preview video.

04
04

Monitor & Iterate

Track keyword rankings and download velocity monthly, running A/B tests on screenshots and store listing copy.

What You Get
Deliverables & Outputs

Every engagement delivers concrete, tangible outputs — not just advice. Here's exactly what you receive when you work with us on app store optimisation.

ASO audit report
Keyword research (App Store and Play Store)
Optimised app title, subtitle, and description
Redesigned screenshots and store assets
Review generation strategy
Monthly ranking and download report
Let's get started
Ready to unlock App Store Optimisation?

Book a free consultation and let's build a strategy tailored to your business goals.